Please abide by the following Guidelines when Blogging on www.KISSEScookies.com (the “Blog”), operated by The Hershey Company (“HERSHEY”) as part of HERSHEY’S KISSES Cookie Exchange Host Program (“Program”).
You should make it clear to readers that you are blogging because you were chosen as a Cookie Exchange Host and were provided with a free Party Pack. This fact should be disclosed regardless of space limitations of the medium and it should be prominent enough for consumers view it easily when they are reading your posts.
Your statements should always reflect your honest and truthful opinions and actual experiences. If a statement is not your opinion, but rather something that HERSHEY has asked you to say, this fact should be made clear to readers. You are not obligated to write anything at all, but if you do, we encourage you to be honest about your views, whatever they may be.
Only make a factual statement about a product/service's characteristic or quality which you know for certain is true and can be verified. Remember that even if you don't expressly state a fact, it may be implied, and these Guidelines apply to both express and implied messages. Be especially careful about making any factual statement about HERSHEY’S competitor's or their products/services, as HERSHEY does not support any false or misleading statement or comparison. All statements may be reviewed before posting and HERSHEY reserves the right not to post any statement which it believes in its sole opinion is inappropriate for posting for any reason.
Intellectual Property is the group of legal rights to things people create or invent. Intellectual property rights typically include copyright, trademark, and trade secret rights, as well as the right to use someone's name, likeness or voice. Examples are photographs, video, music, trademarks/logos, personal names/likenesses, writings, etc.
Do not alter or modify any HERSHEY intellectual property. Only use third-party owned intellectual property if necessary to refer to a product.
Unless expressly requested, HERSHEY does not want you to send any e-mails on its behalf, nor will it provide you any compensation if you do. To the extent that you send your own e-mails, HERSHEY encourages you to comply with all applicable laws.
HERSHEY reserves the right to refrain from posting or to remove any content you submit to www.KISSEScookies.com relating to HERSHEY, its products or its services, those of its competitors or those associated with HERSHEY, that HERSHEY finds objectionable or maybe in violation of the law or otherwise third party rights.
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